Samsung will relaunch its foldable phone in September after struggling to fix screen defects. It aims to revive slowing sales and to restore the tarnished brand image of the world’s largest smartphone maker.
The South Korean company said it hoped that the Galaxy Fold would be a “driving force” for sales growth in a sluggish global smartphone market.
“Samsung has taken the time to fully evaluate the product design, make necessary improvements and run rigorous tests to validate the changes we made,” the company said in a statement.
The announcement comes three months after the company cancelled the April launch of the world’s first foldable smartphone.
Priced at $1,980, some reviewers’ complained that their screens had cracked or flickered, or in some cases failed altogether after a protective film was removed.
The delay has been a setback for the technology giant, which is keen to burnish its image as an innovator.
Samsung is now conducting final testing of the much-touted phone after partially redesigning the product.
It has extended the smartphone’s protective layer beyond the bezel to stop users from removing it, the company said.
It has also added protection caps on the fold’s hinges to protect the device from external particles.
The relaunch will come after Samsung starts selling its large-screen flagship Galaxy Note 10 on August 7, in a bid to boost second-half sales.